Skip to main content


Well hello there!

I hope that you are really well today. I'm feeling feisty this morning, so it's the perfect day to write about a real bug bear of mine - the phrase "Beach Body Ready" ! As far as I am concerned it needs BANNING!
courtesy of little things

I am increasingly frustrated by the constant attack on the bodies of women. Most of it is driven by corporate greed. (there is a pun there, think about it!). Let's be serious , women spend gazillions every year to try and be "perfect". Of course, the dream is never delivered and to top it off we then carry on spending bazillions more on the latest new product just to be disappointed again. I, guess here there is a theme.... its all about disappointment.

What is it that sends women into a frenzy when they book a holiday? I thought a holiday was meant to be a time to relax, a time to have a change from the norm, a time for new experiences. And that is what it should be, not a stress fest. I can honestly tell you that I  love travelling but I don't like spending a lot of time in swimwear. I find myself unintentionally comparing myself to the other women by the pool or on the beach. I study my cellulite in great depth and feel like I am constantly checking to see if my guts hang over my bikini, not to mention worrying that I am pear shaped with a propensity to gaining weight on my hips.! Does this sound familiar? It's  ridiculous isn't it? When I read this back it makes me feel absolutely self obsessed, and I guess its true. I only wish it was for all the right reasons. You know, like confidence and seeking to enjoy every moment regardless of my body, or my perception of it!

I know where it comes from, I've finally identified my issue! Its all this beach body ready crap. The message being, your actual body as it is today, is not suitable for exposure in public. You must change it so that you don't offend anyone! The more I have thought about this non stop onslaught at women to be "perfect", the more angry I feel that I have fallen for it.

Let's think about it. We are being told, largely by big cosmetic companies, that we need to look "better" to go on the beach. Forgive me for saying so but I don't see this message being aimed at men. It seems that men don't have to worry about looking "better". And they shouldn't have to. Lets be serious , I've seen plenty of men's guts, pubes growing over the top of their trunks etc. If a woman had  her pubes hanging out or had, God forbid, missed a single hair following her bikini wax, there would be hell to pay!

Ask yourself this? What is so offensive about your body that you need to improve it for the beach even though a such issues don't cover women being "offended" by men's bodies? 

Cellulite is normal, your body shape is normal, your age is normal, your skin tone is normal,...……… it is NOT OFFENSIVE.

I love "looking after myself". I love fake tan, body lotion and exercise. But..... and here's the (big butt), I do it for me, not for another single soul. As I am, I am enough for others to love. if they don't, its their loss, not mine! I like fake tan because I like a summery glow but not at the expense of my health. I love lotions and potions because they make my skin feel comfortable and I like the aromas. I exercise because it releases endorphins and enables me to move more and helps me stay healthy to enjoy older age.

I will not be getting beach body ready this year! I will be sticking to the pampering I have chosen for myself and I will not be lining the pockets of corporations who choose to pray on women's and not men's insecurities. I will be wearing shorts and vest tops, and if peeps don't like it they can look away. I am so much more than how I look. I have so much more to offer than how I look. There is so much more in life I need to experience in my shorts or bikini and I plan to do it without feeling that I can't because my body is not worthy!

What do you think about this "beach body ready" message? I'd love to know. Leave your comment below or come and join our private, safe, women only group at Savvy 'n' Sassy

If you want a laugh then you need to read this :- 

Have a great day and remember "refuse to be invisible!"
Janie S xxx
Founder Savvy 'n' Sassy 


Popular posts from this blog


Guest Blogger Kaz Molloy writes about the great “womb cancer scandal” for Savvy ‘n’ Sassy readers today. Her message is powerful, and a must read for all women, young and older alike. Her words are from the heart. She has survived womb cancer but it has left a profound effect on her life. Please read and please, please share. It is easy to hide and not look at articles like this because we get scared. There is no need to be scared. Knowledge is a life saver. Who wouldn't want to know about the most common but sadly under discussed symptoms  of womb cancer?
I was diagnosed with womb cancer at the end of Dec 2009, aged 46. I had never heard of it and knew nothing about it. I didn’t know that it was the most common gynaecological cancer and that it can affect women of all ages.
After my treatment ended I decided to do something about the lack of support out there for women who had been diagnosed with womb cancer and also about the lack of awareness there was about this cancer.
So in Apr…

READING THROUGH THE MONTH OF LOVE! Check out the #CultureQueens curation for February

February is the month of love so this months curation has a love theme! I'm not talking slushy stuff but all types of love.
I hope you love my choices, do let me know!


Janie S
Founder, Blogger, Freelance Writer
Savvy 'n' Sassy
Arts & Culture Editor


Hey you, savvy 'n' sassy lady! I hope you are having a good week. I don’t know about you but, as I am getting older I am frequently finding that I am less seduced by “things” and increasingly looking at how I can save a bit of cash here and there by finding ways to reuse “stuff” or by “buying wiser”. For me this has been really noticeable with regards to “beauty stuff”. Yes I have been guilty I've buying every promise or new tool, haven’t we all? The problem I have is two fold. Often, whenI look at the ingredients of products I realise how easy and cheap they are to find elsewhere and also, there is that question of recycling/upcycling. I am sure many of us are appalled at the amount of waste and damage we are doing to the planet which we will leave as a legacy to our younger family members.

With this in mind, I have made a huge effort to avoid unnecessary purchases and ways to recycle or at least reduce my carbon footprint. I am truly pleased to share them with you today an…